Assistant Manager (User Acquisition & Growth) in Yangon

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Assistant Manager (User Acquisition & Growth)

(Activation Manager)

Capital Diamond Star Group (CDSG)

Kyauktada | Yangon

1 Post

Apply Here

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Assistant Manager (User Acquisition & Growth)

Capital Diamond Star Group (CDSG), Kyauktada | Yangon

Apply Here

Assistant Manager (User Acquisition & Growth)

Capital Diamond Star Group (CDSG)

Apply Here

Assistant Manager (User Acquisition & Growth)

(Activation Manager)

Capital Diamond Star Group (CDSG)

Myanmar - Yangon

Kyauktada | Yangon

1 Post

Today

Apply Here

Experience level

Experienced Non-Manager

Job Function

Marketing, Media, Creative

Job Industry

Banking/ Insurance/ Microfinance

Min Education Level

Bachelor Degree

Job Type

Full Time

Job Description

A Big Opportunity for ...

Drive User Growth: Design, implement, and optimize end to end campaigns to acquire new users and drive app downloads and sign-ups
Campaign Management: Manage multi-channel BTL campaigns and partnership channels
Merchant Acquisition: Support the expansion of our merchant and agent network, ensuring high-quality activation
Data-Driven Decision: Analyze campaign performance and user behavior data to uncover growth levers, optimize the conversion funnel, and improve key metrics (e.g. conversion rate, cost per acquisition).
Experiment & Test: Plan and execute tests on marketing channels and user journeys to continuously improve performance and drive innovation
Engagement & Retention: Develop strategies to increase MAU, reduce churn, and foster long-term user loyalty to maintain the app as a daily-use mobile wallet
Cross-Functional Collaboration: Work closely with internal teams including Product, Partnership, Business and Operations to algin growth initiatives with product development and market needs
External Partnerships: Identify and manage relationships with key industry partners, agencies, financial institutions, and FMCG companies to drive adoption and usage
Pipeline Management: Manage the end-to-end acquisition pipeline from lead generation through to activation and after-sales service, ensuring rigorous follow-ups and reporting.
Monitor KPI: Track and report on KPIs for user growth, revenue, and engagement
Reporting: Prepare regular performance reviews, identifying gaps and deploying corrective actions to meet ambitious growth targets
Innovation: Continuously brainstorm, test, and scale beyond traditional methods that drive growth
Differentiation: Proactively identifying white-space opportunities to position the brand as the exciting and accessible digital wallet in Myanmar

Open To

Male/Female

Job Requirements

Bachelor's degree in business administration, Marketing, Communications, or a related field
3 - 5 years of relevant experience in business development, corporate sales, growth marketing, ideally within fintech, mobile apps, or fast-paced tech environments
2-3 years of experience supervising the team members OR demonstrate ability to lead cross-functional teams and projects
Excellent communication and stakeholder management skills.
Knowledge of fintech or digital wallets is a strong advantage.

What we can offer

Benefits

- Ferry Provide (near-pickup point)
- Phone allowance
- Sat, Sun & Public Holidays are Off
- Yearly increment base on performance

Highlights