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Brand Manager
Experience level
Job Function
Job Industry
Min Education Level
Job Type
Job Description
A Fantastic Opportunity for ...
• Develop and execute brand strategies to strengthen the company’s identity across Radio, TV, and online media.• Analyze audience insights, competitor research, and market trends to improve brand positioning.• Plan and lead integrated marketing campaigns and seasonal campaigns.• Oversee on-air, on-ground, and online branding activities (radio, TV, social media branding, events).• Work closely with production teams to ensure brand alignment in all programs, scripts, visuals, and promotional videos.• Manage and monitor brand budgets, timelines, and performance KPIs.• Build relationships with clients, agencies, partners, artists, celebrities, and media influencers.• Track brand performance weekly and monthly and generate reports for management.• Supervise Brand Executives and guide them in project execution.
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Job Requirements
• Bachelor’s degree in Marketing, Business, Mass Communication, Media Studies, or related fields.• At least 3–5 years of experience in Brand, Marketing, or Media Management.• Strong understanding of media branding, audience behavior, and content strategy.• Proficiency in digital marketing, social media management, and content production.• Strong leadership, communication, creativity, and analytical skills.• Ability to work under pressure, meet deadlines, and manage multiple projects.• Fluent in Myanmar and English; Chinese proficiency is a plus.• Must be willing to travel and work flexible hours if required.
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