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We are seeking a dynamic and strategic Sales & Marketing Manager to lead all revenue-generating activities for our fitness club.

This role is responsible for driving membership growth, building strong brand awareness, and leading a high-performing sales and marketing team.

Key Responsibilities

• Lead and manage the overall sales and marketing strategy to drive business growth

• Set monthly and annual sales targets and ensure team performance meets objectives

• Develop integrated marketing plans (online & offline) to attract and retain members

• Build and manage sales pipelines, customer journeys, and conversion funnels

• Initiate corporate partnerships, influencer collaborations, and community engagement events

• Lead branding, PR, and promotional campaigns to position the club as a premium destination

• Oversee lead generation through digital marketing, referrals, and outreach channels

• Train, mentor, and grow the sales & marketing team to exceed performance KPIs

• Analyze market trends, customer insights, and competitor activities to inform decisions

• Coordinate with internal departments (ops, finance, trainers) to ensure brand consistency and service excellence

• Bachelor’s degree (MBA or equivalent preferred)

• 7+ years in sales & marketing with at least 3 years in a leadership role

• Proven success in leading high-impact campaigns and hitting sales targets

• Experience in the fitness, hospitality, or lifestyle sectors is a strong plus

• Strong leadership, communication, and analytical skills

• Proficiency in English, Microsoft Office, and marketing analytics tools

• Deep understanding of Myanmar’s local fitness market and consumer behavior

• Strategic mindset with hands-on execution capabilities